Ace the CLEP Marketing Test 2025 – Market Your Skills to Success!

Question: 1 / 400

Which of the following is NOT considered a universal function of marketing?

Buying

Sorting

Transporting

Manufacturing

Manufacturing is not considered a universal function of marketing because it primarily pertains to the production of goods rather than the activities involved in getting those goods to consumers. Universal functions of marketing generally focus on the processes that facilitate the exchange of goods and services, including buying (acquiring products to sell), sorting (categorizing products to meet consumer needs), and transporting (moving products from one location to another). These functions directly relate to how products are marketed and made available to consumers in a way that satisfies demand. In contrast, manufacturing is a critical component of the supply chain, but it falls outside the marketing scope, which centers primarily on promotion, distribution, and selling.

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